Long-tail keywords play an important role in SEO and digital marketing. But what are they and how is the long tail keyword distinguished from the short tail? This post will cover everything you need to know about long tail keywords,…Read more
Nobody wants to work more than necessary, and why should they? Why spend five hours on Plan A when Plan B takes half the time and can be twice as effective? While this may seem like common sense, many companies…Read more
Domain names can be terribly complicated. Your brand is the identity of your company, but having a descriptive domain is useful for potential customers and is optimized for SEO. So of course there is a myriad of different top-level domain extensions…Read more
You can learn how to do Search Engine Optimization, or SEO, for free. All you need are solid resources written or created by SEO experts. We’ve compiled an up-to-date list of the 28 best SEO blogs, courses, videos, podcasts, conferences,…Read more
A meta description (sometimes called a meta description tag or attribute) is an HTML element that describes and summarizes the content on your page for the benefit of users and search engines. Although metadata is not as important to SEO…Read more
Regardless of whether duplicate content on a website is accidental or the result of someone stealing blocks of text from your web pages, it must be treated and handled correctly. It doesn’t matter if you run a website for a…Read more
Do you want to know why your web traffic is decreasing? Do not worry. We are protecting you. Your traffic may be decreasing as a result of changes to the search engine algorithm or a change made to your website…Read more
Over the years, Wikipedia has become a minefield for marketers, often causing more trouble than it’s worth. However, Wikipedia is still effective and can be used by content marketers to help with SEO and contribute to the mission of the…Read more
For an SEO marketer, not understanding the difference between internal and external links is like not knowing the difference between cats and dogs. This may sound a bit crazy. But just the same, it’s an important difference to understand, and…Read more
As Google continues to make constant updates and modifications to its search engine algorithm, one thing remains true. You can’t oversimplify things and just focus on one dimension. Your SEO strategy should address both on-page SEO and off-page SEO. To…Read more